AI and Design: From Art to Ethics and Back Again

Generative artificial intelligence (GenAI) has become a major topic of conversation and discussion, as well as a vast new field in which we as designers can experiment boldly, but not irresponsibly.

In this session

You will get to know the different approaches in using AI in your daily design work.
You will see some use cases as examples of using AI for design.
We will discuss the ethical aspects and potential risks we may encounter during our experiments with GenAI.

The session will be a short but important journey towards a better understanding of the opportunities and responsibilities related to using AI in our work and its applications for a better digital future for us as professionals and for our users.

Лектори

Веселина Петрова

Senior UX Designer & Design Thinking Coach

Veselina Petrova has more than 16 years of experience in the IT area. Her main focus and expertise are user experience and Design Thinking. Curious by nature, she is experimenting with new technologies and then sharing the gathered knowledge with the world. In the last few years, she is gaining experience with teaching and is mentoring young designers with their first steps on the job.

Lately, generative artificial intelligence (GenAI) has become one of the topics that tease her curiosity. The basic question she is trying to answer is: How will AI affect our work as designers and what will change in our daily life?