Dobrian Dobrev

UX Strategist, Systems Thinker, Mentor


Dobrian is a Design Lead and Product Strategist with 13+ years of experience. His work spans global organizations like VMware and Coca-Cola, as well as founding and scaling his own product to 10K+ MAU across 140+ countries.

He has hosted lectures, masterclasses, and workshops across the entire world – from the USA to India. He also teaches UX Design at Software University.

He combines rigorous research, strategic clarity, and scalable design systems to solve real user problems and drive measurable product outcomes – whether in enterprise transformation or early-stage product innovation.

Contacts

Find me at

 Conference

Beyond Personalization: Designing Adaptive Systems Without Losing Human Agency

# Day 3 13 November, 2026 9:40-10:15 EETLive